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Ed Moody is the VP of Product Development at Costa Sunglasses and is responsible for driving product design and technology. Ed was awarded the 2014 Mississippi Wildlife Conservationist of the Year Award from the MS Association of Conservation Districts and sits on the TRCP Corporate Council.
Over the 23 years I have been at Costa, our message and our passions have remained the same: making the greatest sunglasses on the planet and protecting our resources. I was raised in a small town in Western North Carolina, a fishing and hunting paradise. After graduating from college and moving to Florida, it became clear to me that I would be much happier working in a company that shared my interests. After walking in the door at Costa, I knew this was going to be my home!
For Costa, conservation is all about sustainable fishing. Many fisheries that should be vibrant and healthy are all but devoid of native fish because they have fallen victim to poor fishing practices, unregulated development, lack of watershed protection or all of the above.
From spearheading and supporting important scientific research fish tagging programs like Project Permit with Bonefish & Tarpon Trust and Don Hammond’s Project Dolphin, to hosting a concert for more than 9,000 University of Alabama students to raise money for the Coastal Conservation Association (CCA) and The Billfish Foundation, Costa works hard to make a difference in the name of sustainable sport fishing.
Costa has also worked to develop sport fishing business models that can protect and preserve not just indigenous fish species, but entire cultures. In 2012, Costa premiered the feature film, “Jungle Fish,” a story about how fly fishing can save the fate of an Amerindian village in Guyana. It’s a story Costa hopes to see replicated around the world, and actively works with government leaders in the U.S. and globally to make happen.
That is what makes the relationship we have with the TRCP so important. We can’t do this as a single company and we can’t do this as scattered, passionate, interested groups. The TRCP is the best hope hunters and fisherman have for giving a voice to our needs and organizing all stakeholders into a focused vision of our outdoor legacy.
Last month I attended two very different events. First was the Pheasant Fest and Quail Classic, the world’s largest gathering of upland hunters and conservationists. Next was the Commodity Classic, a farmer-focused convention led by some of the country’s biggest commodity agriculture groups. Despite their differences, I was encouraged to see many common themes that we can build upon as we work on next generation agriculture and conservation policy. Here are six takeaways:
On January 28-29, 2015, I attended a forum presented by the Western Governors’ Association (WGA) titled Drought Impacts and Solutions for Recreation and Tourism. Over 40 participants attended from state natural resources and tourism agencies, private companies and nonprofit organizations to discuss drought impacts, innovative drought solutions and technologies, and policy approaches to mitigating the effects of drought in the outdoor recreation and tourism sectors.
This was the fifth and final meeting in a series focused on drought as part of an initiative Nevada Governor Brian Sandoval’s started as chairman of the WGA. The drought forum is designed so states and industry can identify ways to avoid or mitigate the impacts of drought through sharing best practices and case studies of government policies and business improvements seen throughout the West. The results of these efforts will be released and discussed in a report with recommendations at the WGA annual meeting in Lake Tahoe, NV, on June 24-26.
WGA has a nice summary of the two-day event, including a video of the case study discussion of New Mexico’s River Stewards Initiative. What’s most notable about the recreation forum is that it occurred at all. Increasingly, leaders across the West are realizing that hunting, fishing and other outdoor pursuits are integral parts of our American heritage and economy, a realization that is reflected in state water plans, polling data and economic analyses time and again. WGA should be commended for saying we, including sportsmen, are all in this together, and preserving hunting and fishing must be prioritized in any drought planning process.
I was the only presenter or attendee with a primary interest in the federal role in drought response. Though the states must and should take the lead in managing water resources within their borders, the federal government has an inherent interest in making sure the western U.S. doesn’t run out of water. The feds can do so using two main tools, which is the message I gave at the forum: (1) encouraging cooperative stakeholder processes and (2) funding cooperative solutions. The TRCP is tracking federal programs that do these two things in the Sportsmen’s Water Budget and has profiled ten of the best examples of successes from these programs in a report released on February 26, both of which I’ve written about before (e.g., here and here).
While the drought forum met its main goal of creating a dialogue about problems, best practices and solutions, it’s unclear whether WGA has the ability to move the dialogue into action. There was little talk about replicating the best practices discussed or commitment to changing state policies that may be stifling innovative solutions. Sportsmen should look to the WGA report and recommendations in June to be the judge. In the meantime, sportsmen can help by joining the WGA mailing list at westgov.org and providing comments on the findings of individual drought forum meetings at the Drought Forum website.
Jared Wiklund is Pheasants Forever and Quail Forever’s public relations specialist. Contact Wiklund at jwiklund@pheasantsforever.org and follow him on Twitter at @wiklund247.
Publicly accessible land is THE trending topic in the American outdoor recreation community and a major discussion point for Pheasants Forever and Quail Forever members. In fact, land access—or the current lack thereof—consistently ranks as one of the top reasons for members joining “The Habitat Organization.”
To help combat the access issue, the 2008 Farm Bill included a new provision called the Voluntary Public Access and Habitat Incentive Program (VPA-HIP), commonly known as “Open Fields.” The goal of this program is to encourage private landowners to voluntarily open their land to the public for wildlife-dependent recreation, including hunting, fishing, and other outdoor activities. Pheasants Forever, Quail Forever and a host of other conservation organizations have adamantly supported these provisions.
Of course, VPA-HIP is important for more than just access. Private landowners control some very important pieces of the conservation puzzle and dictate wildlife habitat/populations in North America. The traditional conservation model for state and federal agencies is based on land acquisition and easements. VPA-HIP partnerships are redefining the process to open private lands to public recreation and habitat conservation. VPA-HIP provides an excellent opportunity for landowners to have a positive impact on our natural resources with added incentives.
Funding for VPA-HIP helps state and tribal governments boost existing public access programs as well as implement new programs that increase access to private lands. USDA was originally authorized to spend $50 million on VPA-HIP from 2009‐2012, though delays and legislative action ultimately reduced spending to just $9.1 million in 2011. Thankfully, an additional $20 million was allocated in 2014, and USDA recently announced another $20 million in funding for this unique program at the 2015 National Pheasant Fest & Quail Classic.
Contrary to what some may think, voluntary public access programs are not found solely in western states. An impressive list of states and tribes from across the country have participated in VPA-HIP to open private lands for public access:
Nearly 70 percent of land in the U.S. is in private ownership—a number that’s even higher in much of pheasant and bobwhite quail country.The more we can work with private land stewards for the betterment of natural resources, the brighter the future will be for wild things and wild places. If you are a proponent of public lands, we invite you to try hunting andrecreating on VPA-HIP land and to keep fighting for publicly-accessible lands with improved wildlife habitat.
Theodore Roosevelt’s experiences hunting and fishing certainly fueled his passion for conservation, but it seems that a passion for coffee may have powered his mornings. In fact, Roosevelt’s son once said that his father’s coffee cup was “more in the nature of a bathtub.” TRCP has partnered with Afuera Coffee Co. to bring together his two loves: a strong morning brew and a dedication to conservation. With your purchase, you’ll not only enjoy waking up to the rich aroma of this bolder roast—you’ll be supporting the important work of preserving hunting and fishing opportunities for all.
$4 from each bag is donated to the TRCP, to help continue their efforts of safeguarding critical habitats, productive hunting grounds, and favorite fishing holes for future generations.
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